Advantage Business Media

Advantage Business Media is an integrated business media company, providing print publications, e-newsletters, specialized directories, vertical search databases, conferences, ancillary media vehicles, and associated web-based services. It currently serves over 1.3 million industry professionals in the science, engineering and design, electronics, and communications markets. Advantage Business Media helps innovators at science, design engineering, and manufacturing companies discover and procure new technologies that give them a competitive advantage. The company’s marketing solutions introduce products from more than 2,000 customers to its readership through digital media offerings, magazines, and conferences. Advantage Business Media was acquired in 2014 by Owner Resource Group, an Austin, Texas-based private investment firm. The company is led by CEO Jim Lonergan, who, since joining the company in August 2014, has launched a cross-company strategic growth plan to drive revenue growth focusing the company on key vertical sectors, expanding its organic digital footprint, development of a suite of marketing services offerings, expansion of its conference and awards business, and improving audience engagement in all sectors. It is based in Rockaway, N.J.

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