Australian Baby Bargains

Australian Baby Bargains offers parents a free and dedicated site to buy & sell their pre-loved baby & kids goods. Our classifieds website of over 75 categories of all things babies & kids welcomes local parents to list their items for sale quickly & easily. Launched in Adelaide in March 2010, it rapidly grew into one of Adelaide’s leading online parenting communities. Demand for the services interstate saw the development and launch of the Australian Baby Bargains website in late 2012. The site has now rolled out into every Australian mainland capital city and has seen the community grow to over 400,000 mums nationwide. In doing so, we've created a very engaged and motivated community of almost 400,000 mums, connecting daily with them via social media (275,000 FB across 5 pages) and our 69,000 subscriber base. They connect with us to use the buy/sell platform, and join in with valuable parenting advice and support, which keeps our members returning day after day, many in the search for those must-have-bargains! Revenue is generated via a range of cost effective digital strategies to brands looking to connect with one of the most highly sought after demographics for advertisers!

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