International Cruise & Excursions, Inc. (Ice)

International Cruise & Excursions, Inc. (ICE) works strategically with business partners to provide high value vacation-based incentive, loyalty and member benefits programs that drive their unique business objectives and enhance brand appeal.It is dedicated to providing branded travel, leisure, and lifestyle products to their members.ICE was founded 21 years ago by John and Marcia Rowley, two entrepreneurs with a passion for travel. The original concept was an unprecedented barter program allowing the exchange of land-locked vacation weeks in vacation ownership resorts for cruise vacations. Leveraging its success with cruise, ICE expanded its offering to include key resort properties across the US, Mexico and Europe. In addition, the Company developed a unique ‘alternative currency’ platform, allowing consumers to pay for travel with a combination of cash and reward points.

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