Venture Spirit

Venture Spirit successfully leverages gamification for the purpose of business transformation and innovation. Using online gamified collaboration platforms that incorporate for instance co-creation or Venture Capital market metaphors, a diverse crowd of multiple hundreds/thousands of people are engaged to jointly tackle real-life strategic challenges. The Venture Spirit gaming approach has already been deployed in various industry sectors, across several functional organizations and different age groups. It results in large active participation levels of up to 30%, while over 85% of the participants afterwards state that they would participate again. As Venture Spirit uses a managed service model, they can commit to quick and visible results in only a few months. Customers like Johnson & Johnson, GlaxoSmithKline, TE Connectivity, Philips, Siemens, and others have already experienced breakthrough innovation performance following the Venture Spirit approach. On average, a Venture Spirit game leads to a few dozens of plans in just a matter of weeks, creating several 10M €s of value in revenue growth, profit growth,...

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